Tork Task Force
Tork Task Force
Challenge:
Tork has a range of 11 wipe types; need to educate sales and end users which wipe is ideal for certain situations. Increase market share, motivate sales to correctly advise customers which wipe is right.
Solution:
Light-hearted campaign focused on 2 key products, giving each a specific personality. Range of sales tools incl. ads, brochure, selection guide, memory game and online brought the campaign in 9-languages to wider audiences across Europe.
Industry:
Retail
Capabilities:
